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Unpacking Jordan Peele's "Nope" Using Founce's Curated Content

2022-08-09 - How to use Founce's curated, organized content for your post-viewing analysis of the movie

Mike Hanna


Tags: preMVP   How-To  

TLDR: Founce's list of curated content about Nope

There are some movies and books where I'd like to know as little as possible about it before going in. Sometimes preconceptions are a liability and just lead to disappointment. Jordan Peele's latest movie Nope is in that category for me. I wanted to forget or know as little as possible about it when my girlfriend and I went to see it this past weekend. I recommend seeing Nope, it doesn't disappoint. This post is more about what to do after you leave the theater anyway, so that's all I'll say about Nope specifically.

One thing I like about a Jordan Peele movie is that it's saying something, something relatively important. His movies make me question the shape and texture of our reality. Somehow he manages to shift my thinking to some new angle where I see an aspect of our existence in a whole new light.

Another thing I like about Peele's movies is his attention to detail and use of meaningful cultural references. He's very intentional about it and there is always more than meets the eye in a first watch. Some references are integral to the story, but I suspect that others are a product of his process and are kept in to highlight something he'd like to discuss more in follow up interviews and discussion. It wouldn't surprise me if he's revealing easter eggs and why things are the way they are in his movies for decades to come.

Not every movie makes me feel this way, but after watching Nope I wanted to know more about the references he was making and to understand more about what Peele was saying. This led to a session of reading reviews, interviews and articles about the movie and discussing what we found out to help us process it all. Founce made it simple and easy to find high quality content that was specifically about the movie. The remainder of the post shows you how to do the same for Nope, but is applicable to other books, music, TV series and movies as well.

Step 1: Find the Movie

Part of Founce's page for Jordan Peele's "Nope", including the table showing the type and quantity of related content available

To start, simply use Founce's Search screen to search for the movie. Alternatively, for this example, jump straight to the Nope page.

Step 2: Use the Related Content Table

The Nope page includes a variety of basic info about the movie as well as a listing of directors, writers and actors. The screenshot to the right show the top section of that page with actor photos and info available when you scroll down. There is also a table labeled "Related Content" for those movies, books, etc. that Founce has identified that is related to that movie, book, etc.

Content Types

Part of Founce's curation and aggregation process includes identifying the type of content, which is then used in the related content table. The 5 types of content are:

  • Articles - This content type is a bit of a catchall. If it's not a good fit for any other type, it gets labeled as a generic article.
  • Interviews - Actors, directors and writers will often do interviews in support of a movie. Founce will associate any such content with both the movie and the person (or people) being interviewed.
  • Reviews - Someones opinion of the movie.
  • Podcast Episodes - Content that is primarily audio. Founce is only evaluating the text available on the page for the podcast episode so it won't be able to figure out that something or someone was mentioned in the audio.
  • Video - Content that is primarily video. Like the Podcast Episodes, Founce is only evaluating the posted text. For TV series and movies, the video content type frequently includes trailers. For music, it is often a newly released music video.

The table also includes a row for 'All' content types. It's not a separate type, but represents content of all the types listed above. It shows the total amount of content for all the types and will take you to a list/feed of all of them instead of just a single type.

Features vs Mentions

Founce makes a distinction between whether content is about a specific person, movie, etc. or whether they/it were mentioned within the content but more about something or someone else. For this example, consider a review of Nope. It might mention some of Jordan Peele's prior work, but the main subject is Nope. Over time, there may be lots of articles that mention Nope where the main topic is something else. Maintaining that distinction allows you to drill down to the content you're most interested in. The Related Content table includes a column of icons with quantities for the content type in its row. The 'Features' column will take you to content that is specifically about the movie you're looking at. The 'Mentions' column will lead you to additional content where the movie wasn't the main topic, but was mentioned within.

Step 3: Use an Icon/Link in the Related Content Table

Within the Related Content table, there are a number of icons (3 horizontal bars with the middle one offset, just like the "Feeds" icon in the main navigation) that can be used to show the list of available content for that content type. Generally, I start with Featured/All since it will include all the content that is primarily about the movie.

That link takes you to a page that looks a lot like the main feed. The most recent content is at the top and you can scroll down to see more. Each one includes a link to the original article, just like in the feeds.

Step 4: Read Some Reviews, Interviews, etc.

For Nope, Founce has aggregated content from The New York Times, Paste, Chicago Reader, LA Weekly, Consequence, NPR, Variety and The Atlantic. There are currently a total of 19 possible content sources with more being added regularly. Each review, interview, etc. shown has a link to the original article, but note that some sources may require a subscription. These sites are marked with a dollar sign in a circle next to the source site's name. Nothing complicated here, just scroll through the aggregated articles and use the links to read the ones that look good.

Hope you enjoy the movie and that Founce can help you sort it all out after.

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